Digital Marketing Salary in Kerala: A Complete Guide

Digital Marketing Salary in Kerala: A Complete Guide

With growing digitization, businesses in Kerala have become digital-oriented, resulting in a tremendous increase in online demand. Now that more organizations are investing their efforts in various digital strategies, the demand for experienced digital marketers has also skyrocketed. Understanding salary prospects helps anyone interested in the field and what to expect from a profession. In this blog, let’s explore Kerala-based digital marketing salary trends concerning experience, jobs, and relevant skills.

Factors Influencing Digital Marketing Salaries in Kerala

Several factors influence the salary of a digital marketer in Kerala, including:

Experience – Entry-level professionals earn less compared to experienced marketers.

Job Role – Different specializations such as SEO, social media, and content marketing have varied salary ranges.

Industry – Digital marketers working in IT firms, e-commerce, and multinational companies tend to earn more.

Skills & Certifications – Additional certifications in SEO, Google Ads, and analytics can boost earning potential.

Location – Metro cities like Kochi and Trivandrum offer higher salaries than smaller towns.

Digital Marketing Salary Based on Experience

  1. Entry-Level (0-2 Years Experience)

Freshers in digital marketing can expect salaries between ₹15,000 – ₹25,000 per month. Those with internships or certifications may command a slightly higher package.

  1. Mid-Level (2-5 Years Experience)

A person with 3 years of experience can get around ₹30,000 – ₹60,000 per month according to the candidate’s expertise and the size of the company.

  1. Senior-Level (5+ Years Experience)
    Digital marketing managers or specialists with more than five years of experience can command ₹70,000 – ₹1,50,000 per month, mainly if they possess a good portfolio and are equipped with advanced knowledge of digital marketing techniques.
    Salary Breakdown by Job Role
  2. SEO Specialist
    Entry-Level: ₹15,000 – ₹25,000/month

Mid-Level: ₹30,000 – ₹50,000/month

Senior-Level: ₹60,000 – ₹1,20,000/month

  1. Social Media Manager

Entry-Level: ₹18,000 – ₹30,000/month

Mid-Level: ₹35,000 – ₹60,000/month

Senior-Level: ₹70,000 – ₹1,40,000/month

  1. Content Marketer

Entry-Level: ₹15,000 – ₹25,000/month

Mid-Level: ₹30,000 – ₹55,000/month

Senior-Level: ₹60,000 – ₹1,00,000/month

  1. PPC/Google Ads Specialist

Entry-Level: ₹20,000 – ₹30,000/month

Mid-Level: ₹35,000 – ₹70,000/month

Senior-Level: ₹80,000 – ₹1,50,000/month

  1. Digital Marketing Manager

Mid-Level: ₹50,000 – ₹90,000/month

Senior-Level: ₹1,00,000 – ₹2,00,000/month

How to Increase Your Salary in Digital Marketing?

Learn Advanced Skills – Stay updated with the latest trends in digital marketing.

Gain Certifications – Google Ads, HubSpot, and Facebook Blueprint certifications add value.

Freelancing & Projects – Work on freelance projects to gain practical experience and increase earning potential.

Networking – Connect with industry professionals and attend workshops or webinars.

Stay Updated – Follow digital marketing blogs, attend conferences, and keep learning.

Final Thoughts

Digital marketing is a promising career in Kerala, offering competitive salaries and growth opportunities. Whether you’re a fresher or an experienced professional, upskilling and gaining hands-on experience can significantly boost your earning potential. With businesses going digital, the demand for skilled digital marketers will continue to grow, making it a rewarding career choice.

Are you planning to start a career in digital marketing? Let us know in the comments!

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